The company was founded by Tal Winter in 2011 with one concept in mind, Beauty 101: hydration is a vital key to beauty, and staying hydrated shouldn’t be so hard.
BKR is an industry leader that is constantly innovating the way we consume water with chic and stylish designs, functional and fashionable accessories, and products made of high-quality materials to keep you safe while you stay hydrated.
Because of this they needed to redevelop and implement a comprehensive digital marketing strategy that included paid social, paid search, and influencer marketing to acquire new customers profitably.
Our team develop paid advertising campaigns on Facebook, Instagram, Google and Youtube as well as engaged in influencer marketing partnership to drive relevant website traffic, increase conversions, and continue scaling online revenue.
We then began developing and implementing full-funnel campaigns on Facebook and Instagram to push the brand in front of relevant users, increasing brand awareness, and retarget past website visitors and purchasers to drive re-engagement and conversions.
We also developed and implemented multiple campaign types on Google and Youtube to ensure we were capturing all high intent traffic, driving conversions and scaling online revenue.
Finally we engaged in influencer marketing partnerships with highly relevant micro influencers to establish social validation, source user-generated content, and drive relevant website traffic.